Optimizing Geographic Targeting for Saudi Businesses
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For a premium company, we implemented a cultural segmentation methodology that identified multiple special cultural segments within their audience. This technique increased their advertising performance by one hundred seventy-eight percent.

After years of implementing generic population divisions, their enhanced locally-relevant division approach produced a two hundred forty-one percent improvement in advertising performance and a one hundred sixty-three percent drop in marketing expenses.

A fashion retailer achieved a 93% growth in smartphone sales after executing these optimizations:

  • Reduced data entry
  • Thumb-friendly buttons
  • Streamlined transaction process
  • Faster loading durations

Recently, a eatery manager in Riyadh complained that his business wasn’t appearing in Google searches despite being well-reviewed by customers. This is a typical problem I encounter with regional companies throughout the Kingdom.

What shocked me most during my research was the significant variation in costs for seemingly similar services. Monthly retainers differed from 2,500 SAR to over 15,000 SAR with little justification for https://ddsbyowner.com the differences.

Important scheduling insights included:

  • Reduced bidding during religious periods with consistent performance
  • Higher engagement on Fridays and Saturdays particularly after evening prayers
  • Seasonal variations requiring budget adjustments during Ramadan
  • Educational timetable impacts on particular industries

Our studies has revealed that Saudi customers specifically seek these credibility indicators:

  • Saudi location information
  • Saudi certification marks
  • Detailed exchange processes
  • Riyal rates with complete transportation fees

For a hospitality customer, we discovered that direct translation of their international keywords generated extremely wasteful investment. After applying a culturally-appropriate keyword approach, their cost per acquisition dropped by 73%.

Company A

  • Cost: 9.5K SAR
  • Pros: Exceptional technical SEO expertise